Posted under Church Ideas and Tools :
“Image is everything,” or so we are told by the advertising industry. And while this may not be true, it is still important for churches to be aware of their perception in the community. Whether you’re trying to “shake” an…
Posted under Church Ideas and Tools :
Church Image: How to Communicate What You’re All About “Image is everything,” or so we are told by the advertising industry. And while this may not be true, it is still important for churches to be aware of their perception…
Posted under Church Ideas and Tools :
Though you may not know his name I promise you, you know his work. Matthew Carter, commissioned by the Microsoft corporation in the early 1990s, designed the the most commonly used font on the the web, Verdana. The Humanist Sans-Serif…
Posted under Church Ideas and Tools :
Here’s a fun test to perform on yourself to gauge your color acuity. [Read More]
Posted under New at Outreach :
Keep your eye on Outreach over the next few weeks as we reveal some of the many new books, campaigns, curricula and Christmas church products we have been building to see what all this fuss is about! [Read more]
Posted under Church Ideas and Tools :
As designers, we try to use all the tools available to us to create work that moves people, but it can be challenging to do so when budgets are tight and resources scarce. [Read More]
Posted under Church Ideas and Tools :
It’s easy to stray from your branding, or basic identity, by going overboard choosing fonts that evoke too much personality. Designers need to remember that every element in a good design, not just one fragment, should work to create the desired emotion.
Posted under Church Ideas and Tools :
When I was a kid, it never dawned on me that people designed magazines, newspapers, books or any printed stuff for that matter. I understood someone took a photo or created an illustration (I wasn’t completely oblivious) but the idea…
, here's a fun test to perform on yourself to gauge your color acuity. Reorder the colored swatches to create contiguous blends of color.
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 but the idea of design was foreign){kind=link}