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3 Church Sign Rules

Posted by Brian Orme 3 years ago 0

Drove by a few church signs the other day on my way through town. They got me thinking about how churches communicate. Seriously, church signs fascinate me.

Here are 3 simple guidelines I came up with for using church signs effectively.

1. Don’t post cliches or clever catchphrases. (e.g., “God answers knee-mail.”) I know it’s tempting, but resist.

2. Please, please don’t post anything negative (e.g., “Dust on your Bible could lead to dirt in your life.”) Negative signs only perpetuate the stereotype that church will make you feel guilty.

3. You’re safe if you use your sign to invite and/or inform—straight up. Nothing more, nothing less.

Of course, these are just guidelines–not rules. Any thoughts? Guidelines you would add? Seen any crazy church signs lately?

As the General Editor of ChurchLeaders.com I get to work with creative and innovative ministry leaders to discovery the best resources, trends and practices to equip church leaders. I have more than twelve years of ministry experience and a background in writing and editing. My writing has been featured in Relevant Magazine, The Washington Times, Arizona Republic, Neue Magazine, Dayton Daily News, and Burnside Writers Collective.

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